No Pobre TV. A short movie and university exercise about so-called "beat" — that is the name of nascent rock music in Soviet Union. It illustrates the difference between generation of sons and generation of fathers who do not understand the idea of this new culture. Featuring interviews with teenagers, adults and rock musicians. Rare videos of bands such as "Машина времени", "Рубиновая атака" and "Високосное лето".